Being part of Abióptica Fair became a tradition for Mormaii. The brand which conquers new customers and new markets takes advantage of the high concentration of professionals linked to the optical industry and makes its main launches of articles of the highest quality, with modern design.
After being presented to customers in the store of Mormaii, the models became best sellers around the world. And this year will be not an exception, especially thanks to the new glasses, frames and lenses, which already attract the attention of thousands of visitors of the exhibition.
In this 10th Abióptica, one of the highlights are the glasses Athlon of Mormaii. The brand also brings the Venice Beat model, that conquers the young audience. Inspired in the plurality of the new generation, the model brings reference to the famous Venice Beach, in California, but with a more modern air.
Choose the best brand of sunglasses according to Protest in 2011, Mormaii joined with Essilor, the world leader in ophthalmic lenses, to launch his new collection of solar tinted: Mormaii Xperio ®. The five models Atlas, Alcos, Akes, Aruba and Bellatrix have 100% polarized lenses, because they have a special filter that makes the light reflected from the floor, water, glass and sand do not spoil the view, providing more colors and less reflection in the images.
The use of the lenses guarantees a comforting vision and prevents fatigue in activities like watching the sun or walk along the beach. With the exception of Aruba model, the names of the models were inspired in the brightest stars of the galaxy.
Mormaii also presents his new line of recipe books. There are several models, female, male and unisex, that serve to young audiences and also to adults more rebellious. With a more urban style, the models range from the classic square frame to the colorful youth. One difference is the hinges antiallergic, avoiding any problems to the user.
Leader in the Brazilian market of sports sunglasses, Mormaii is characterized by the excellent quality control, attending to the four most important standards: Australian, European, North American and Brazilian – presents in his portfolio, sunglasses and recipes books glasses that bring a lifestyle linked to the welfare and social commitment.
The Mormaii products are developed with the commitment and brand identity that in addition to good taste, has the concern of attend all the demands of the optical market.
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